The TV & CTV Accountability Partner

Your Media Agency Isn’t Telling You What’s Not Working.

CYNCH uncovers wasted spend in TV and CTV — and shows you exactly how to fix it. We combine $14B+ in media buying experience with proprietary AI intelligence and fraud-free verification to deliver transparent, accountable performance across Linear and Streaming.

Get a Free TV & CTV Spend Audit

See how it works

Why CYNCH

Where Your Media Spend Is Breaking Down

Most brands are leaving performance on the table. Here’s where we find it:

Overspending on low-quality or mispriced inventory

Inefficient reach and frequency — too many impressions, not enough impact

Misleading performance metrics that mask real ROI

Platform bias and lack of transparency from your current partners

Fake, duplicated, or non-human impressions inflating your results

HOW CYNCH FIXES IT

Technology-Enhanced. Human-Led.

The future of video buying isn’t automation alone — and it isn’t legacy buying either. It’s the integration of both. CYNCH blends senior-level negotiation expertise with modern intelligence infrastructure to deliver disciplined, transparent execution.

Intelligent Allocation

Our proprietary AI analyzes pricing dynamics, audience behavior, and performance signals to uncover inefficiencies and unlock undervalued inventory across Linear and Streaming.

Technology sharpens experienced buyers. It doesn’t replace them.

Verified, Fraud-Free Delivery

Every impression is validated through proprietary verification

architecture, ensuring real human exposure and eliminating non-human traffic.

In a fragmented marketplace, we provide certainty.

Negotiation Leverage

With over $14B invested across video channels, our leadership commands

long-standing publisher relationships that translate into pricing efficiency,

premium access, and marketplace flexibility.

Technology sharpens experienced buyers. It doesn’t replace them.

Relentless Stewardship

Senior operators manage every campaign — pacing, optimizing,

reconciling, and reporting with precision. We treat client capital with the same

discipline as our own.

No black boxes. No hidden margins. No complacency.

PROOF THAT MATTERS

Results That Speak for Themselves

ROAS

for e-commerce and DTC brands

Reduction in CPL

versus previous partners

Improvement in CPA

for performance-focused campaigns

Improvement in CPA

for performance-focused campaigns

Verified Impressions

fraud-free across all buys

Verified Impressions

fraud-free across all buys

Get a Free TV & CTV Spend Audit

We’ll review your current TV and CTV strategy and show you exactly where spend is being wasted — and what we would change to improve performance. No obligation. No sales pitch. Just an honest assessment from buyers who’ve managed over $14 billion in video media.

High-level analysis of your TV and CTV media mix

Identification of inefficiencies and wasted spend

Insight into impression quality across channels

Clear, actionable recommendations from senior media buyers

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Testimonials

Built for Brands Investing in Video at Scale

Real stories from real clients. See how our designs have transformed international and elevated businesses, and created lasting impressions.

$14B+ in lifetime TV and CTV media buying experience

Access to premium inventory and advanced audience data signals

Proprietary impression verification — zero tolerance for fraud

Transparent, performance-first approach with no hidden margins

Senior-level expertise on every engagement, every campaign

“CYNCH doesn’t operate like a traditional media vendor — they operate like an investment partner. They bring serious marketplace leverage, modern intelligence infrastructure, and a level of hands-on stewardship that protects every dollar. That combination creates accountability and performance you don’t typically see in this industry.”
Bruce Somers, Jr
CEO
Sano Products LLC
"Working with David Ratner at CYNCH has been an incredible experience. His leadership, insight, and collaborative spirit make every challenge an opportunity, and every success a shared victory. Grateful for a partnership built on trust, innovation, and a drive to achieve great things together!"
Nedim Aruz
Co-Founder
Good Apple
"Working with CYNCH is truly a pleasure. Their exceptional negotiation prowess, innovative strategies, and seamless integration into our team have significantly amplified our impact and success."
Collin Palkovitz
CEO
Mass Culture
"The team at CYNCH is a true extension of our team at Avadim Health. They work to represent all video media buys in support of our brand and business strategy and problem solve the best options to ensure we are getting strong, quality impressions, efficiently. They optimize our media buys in real-time and also help to bring us insights on our core target, marketplace, competition and general media environment."
Betsy Morreale
SVP, Chief Marketing Officer
Avadim Health
“Working with CYNCH feels like having an in-house media team that’s been with us forever. They white-labeled everything for our agency, nailed DOOH and Streaming Video placements, and saved us both time and budget.”
Max Nelson
Founder
HoodHat
“We needed flexibility and results, and CYNCH delivered both. Their technology supported a massive campaign across linear and streaming and their team negotiated like champs, and kept it all within our system. Absolute pros who get it done.”
Jordan Rothstein
CEO
King Tide
“CYNCH has been an incredible partner over the years. At times they’ve acted as a highly trusted strategic resource, and at others they’ve seamlessly plugged into our infrastructure to execute. Their marketplace knowledge and negotiation skills make them a true asset.”
Kaitlyn Caimano
Chief Investment Officer
Tinuiti

Contact Now

Stop Guessing. Start Seeing What’s Actually Working.

Los Angeles, CA

info@cynch.tv